Tuesday, July 14, 2009

Public lecture on branding and art markets by drs. A. Krauss

We take great pleasure in inviting you to the public lecture organized by Witte de With, Center for Contemporary Art, within the framework of the It’s a new brand world project.
Drs. A. Krauss will deliver a lecture on: Branding and art markets.

The lecture will be held on Wednesday, 22nd of July at 15:00 at the Auditorium of Witte de With / TENT. Witte de Withstraat 50, Rotterdam, on the first floor.

For the upcoming Rotterdam festival De Wereld van Witte De With in September, Witte de With and a group of young people are preparing the project It's a new brand world connected to the Billy Apple’s exhibition, A History of the Brand and Revealed/Concealed. For this occasion, Witte de With invited seven students with different backgrounds, to organize the festivals' events and activities linked to the topic of branding in relation with the art world and economy. The group formed by Eric Roelen (Fine arts), Marijke Appelman (Media design), Iwona Lopacinska (Cultural studies) Coen van der Steen (Animation and Design), Pamela Zúñiga (Museology), Lola Bezemer (Fashion) and Weronika Zielinska (Fine arts), is currently organizing a series of activities to examine this concept.

Drs. A. Krauss, lecturer of the Erasmus University, is an art market specialist with special focus on art dealers in relation to cultural economics.

Reservation not necessary, free entrance. More information via Pamela Zúñiga, pamela@wdw.nl, 0104110144. Witte de With’s website: www.wdw.nl.

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